Thursday, 31 October 2013

Focus Group - Primary Pringles Research

PRINGLES ADVERT FOCUS GROUP RESEARCH

This is the recording of my focus group
*evidence for coursework*



Results:



  • "I preferred the one with humor in it"
  • "It used the word fun and it made me want to have fun"
  • "The song was catchy"
  • "It showed the different ingredients, made me want to eat them"
  • "I like the information"
  • "It was very retro"
  • "The flavors bursting"




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